How Much Money Can a Brand Ambassador Earn?

Becoming a brand ambassador is a big job for people who really love a company or product. Brand ambassadors are the spokespersons, the influencers of the community, and often the first face associated with a brand. They are responsible for informing and educating a wider audience about the brand and what it offers. But how much money can a brand ambassador make? The short answer is that brand ambassadors can get paid in a variety of ways.

Some ambassadors only receive compensation with free products, while others can earn up to hundreds of thousands of dollars a month. Social media brand ambassadors can also earn money by embedding links into their profiles or blog posts, which are then shared on their social media platforms. College students benefit from becoming brand ambassadors; not only is it a paid part-time job, but it is often a job with a larger brand that will provide them with experience and potential opportunities for professional growth. Social media influencers are often ambassadors, but the relationship between a brand and an ambassador is usually more formal than that of a traditional influencer because the relationship is based on long-term alignment of values rather than a short-term transaction. Ambassadors are brand partners who are normally given an inside knowledge and an inside look at the brand to become a true expert.

Unique content, specialized products and an enthusiastic personality are the key ways to become a successful brand ambassador. The promotional sales job market for Brand Ambassadors in the United States is very active, with many companies hiring. According to recent job offers at ZipRecruiter, social media brand ambassadors with a high profile of followers and wide participation are highly sought after products by many company sellers. Although some brand ambassadors may start doing unpaid work while developing a following and personal image, they eventually get paid. The ultimate goal of a brand ambassador promotional model is to turn a previously unknown or moderately known brand into a household name. Salary estimates are based on 925 salaries submitted anonymously to Glassdoor by a Brand Ambassador employee.

We take a deep dive into payments and everything else you need to know to create, manage and track a successful ambassador program at AspireIQ's free ambassador academy.

Esther Woodcock
Esther Woodcock

Esther has been in Marketing field for 15 years