Promotion assistants are responsible for a variety of administrative tasks in a marketing department. Their job duties include writing marketing brochures, answering office phones, and creating reports for the marketing team. They also help plan and organize promotional events on site, provide schedules and updates on sales-related promotions in close collaboration with the sales department, and manage the promotion and event strategies in conjunction with the administration. Promotion assistants may also coordinate trade show and event staff.
In order to be successful in this role, it is important to have a good understanding of marketing principles and strategies. While it is possible to get a job as a promotion assistant without a degree, having previous marketing experience is essential. The overall goal of a promotion assistant should be to make their boss's job easier while also ensuring that they are successful in their current position if they plan to apply for promotion later. When writing an effective job description for a promotion assistant, it is important to list detailed duties, responsibilities, and expectations.
For example, promotion assistants at radio stations are responsible for preparing promotional materials such as flyers or CDs, driving the company's car to events, and setting up the radio promotion booth. Promotion assistants are usually interns or a number of interns who work for the promotion director for experience, class credit, or an hourly wage. A promotion assistant is an entry-level employee and marketing professional whose job is to create brand awareness and generate buzz around the company's services and products. They must check emails daily to ensure that sweepstakes promotions are updated.